Tippr / PoweredByTippr (2011)

In late 2009 VC funded Kashless.org pivoted to become a white-label group buying e-commerce platform called Tippr. After the pivot, I led the design and build of the initial prototype and continued with the, at the time, 3 person company helping shape the product and branding while wearing different design/development/pm hats. Stayed with the company through numerous mergers and acquisitions and helped the company grow to over 120 employees. In April 2013, Tippr / PoweredByTippr was acquired by nCrowd.

URL
http://poweredbytippr.com (dead)

DATE
Dec 2009 - May 2011

CONTRIBUTIONS

  • UI/UX design lead
  • Branding
  • A/B testing

Landing page for businesses to sign up for PoweredByTippr's "Offer Marketplace". One of PoweredByTippr's product offerings - a deal exchange program where offer sourcing agencies could provide targeted inventory to publishers.



Flexible Base Template

I designed the base template for customer facing pages to be flexible enough to handle many elements of publisher's branding as well as localization (multiple languages).


More custom themes on top of flexible base template.

More custom themes on top of flexible base template.


Designed initial branding and simple identity package

Designed initial branding and simple identity package